Press Release

"Microarray Informatics" Courseware Launched At CHI’s Third Annual Pharmacogenomics Conference

Cambridge, MA, October 9, 2001 - GeneEd, Inc., a leading provider of advanced e-Learning solutions for the life science industry, officially launched its newest Advanced Courseware entitled Microarray Informatics. Microarray Informatics was created, using a live workshop developed by 3rd Millennium, Inc. as the template. The half-day workshop has been given at several CHI conferences, receiving extremely favorable feedback. Dr. Jack Pollard, head of 3rd Millennium's microarray informatics practice, led their team of instructors who served as Scientific Content Providers for the development and validation of this course. This approach allowed GeneEd, 3rd Millennium and CHI to accurately capture the best part of the live seminar and create a course that can be more broadly deployed and accessed.

This newest addition to our Advanced Life Science curricula comes at a perfect time, said Barry Giordano, VP of Sales and Marketing at GeneEd. Unless you understand how to use these sophisticated technologies and informatics tools, you'll waste a lot of time, or worse; misinterpret data.

We worked very closely with our colleagues at 3rd Millennium to capture the information and knowledge that served as the foundation for this course.Anyone involved with microarray data analysis, gene expression or statistics will directly benefit from the information contained in this courseware. Incorporating world-class content, with our validated methodology of instructional design, creativity and delivery, we can offer a new level of e-Learning for life science. We also incorporated our Version 2.0 interface, designed to further enhance GeneEd's e-Learning experience.

GeneEd, CHI, and 3rd Millennium introduced Microarray Informatics today at CHI's Third Annual Pharmacogenomics Conference in Cambridge, MA. In accordance with the terms of this partnership, 3rd Millennium and CHI will be able to distribute the course. Financial terms were not discussed.

We initially developed the live microarray workshop because we saw many of our clients struggling with the issues of microarray data analysis and management as they scaled up their investments in microarray technology, said Richard Dweck, President of 3rd Millennium. The workshop and this on-line course will allow research organizations to increase their return on those microarray investments by introducing the latest analytical techniques and informatics strategies into their process.

According to Phillips Kuhl, President of Cambridge Healthtech Institute, "microarray technology is maturing and becoming much more robust. The key challenges in this field are rapidly shifting from technology issues to how to derive the greatest benefits of understanding from the data being generated. This course, which provides an in-depth review of various software tools and approaches for data analysis, should prove to be highly advantageous for those looking to improve their ability to make sense out of microarray results."

Microarray Informatics focuses primarily on the techniques and strategies required for successful use of Microarray technology by:

>Introducing the fundamental concepts behind microarray technology.

>Giving a detailed description of each stage of data collection and analysis for the microarray process.

>Describing the information systems issues organizations face in tracking microarray experiments and data (LIMS, etc.) and highlighting the challenges of combining analytical tools and tracking analyses in an information management system (AIMS)

>Providing a comparative analysis of leading academic and commercial software packages.

For more information on the Microarray Informatics course, please contact sales@geneed.com.

The GeneEd e-Learning Experience
GeneEd's web-delivered life science courses are built on and deployed from its powerful e-Learning platform, which allows for rich interactivity and engaging content via any standard Web-browser over connections as slow as 36.6 kbs. GeneEd's e-Learning platform also allows for the integration of e-tutor support throughout every course, all via the Web. GeneEd's learning management tools provide tracking and reporting on groups of users, as well as an individual user. GeneEd's e-Learning platform easily integrates with third-party learning management systems and other enterprise software applications that are AICC/SCORM-compliant.

About Cambridge Healthtech Institute
CHI services the biotechnical and biomedical markets by acting as an information resource in an ever-changing environment. Through the organization of scientific conferences and publication of market reports, CHI offers a one-stop resource for learning about the latest technological developments in such areas as genomics, drug discovery and development, lab instrumentation, and blood products. CHI holds over 50 U.S. and international events each year, and currently offers a growing list of technology and application reports in the new Genomic Pathways Report Series. Additional information about CHIĖs conferences and reports can be found on their web site.

About 3rd Millennium, Inc.
3rd Millennium, Inc., located in Cambridge, MA is a leading bioinformatics consultancy that works with pharmaceutical, biotech, and academic clients on a project basis to design and develop software systems critical to early stage biological research and discovery. 3rd MillenniumĖs expertise is in custom biological database applications, microarray informatics and analytics, and data and analysis integration. The company has extensive experience developing systems for laboratory information management, microarray-based gene expression profiling, sequence analysis and annotation, high-throughput genomics, proteomics, and biological pathway modeling. Additional information can be found at http://www.3rdmill.com.

About GeneEd, Inc.
GeneEd, Inc. was founded in 1997 to provide life science and health e-Learning solutions through the creation of compelling, multimedia-based training, using the Internet and companyĖs Intranets as the primary delivery platform. GeneEd uses the best life science content, combined with a validated methodology for repurposing, to rapidly create basic and advanced curricula in the areas of genomics, drug discovery and development, pharmacogenetics and clinical genomics, and therapeutic and diagnostic products.

GeneEd, Inc. is a privately held company headquartered in San Francisco, California. Visit http://www.GeneEd.com for additional information about GeneEd and its courseware.